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Tuesday, 16 February 2010

One bride, two students and ITV's West Country Tonight

Recently we had a fascinating day's filming with ITV news for their regional West Country Tonight programme which was arranged by our PR company 10 Yetis. Two perfect examples of how we intended employers and students to work together through the site were filmed. The first case study was a bride who used a student for her wedding photography and the second case study was a music student using her singing skills as well as doing some online marketing for a business. Both students earned money and gained valuable commercial experience. The employers benefited from fresh thinking students and saved money.

The day began at the very smart Hare and Hounds in Tetbury which is where the wedding reception had taken place. The stage was set and filming begun. The film crew wanted to capture the bride viewing her wedding photos for the first time live on camera. The bride was thrilled and said that Kerry, the graduate photographer from the University of Leeds, "offers a service that is second to none". Kerry was equally delighted because she able to add to her photography portfolio.
The next interview was with me and the journalist wanted to find out why we had set up studentgems which was relatively simple to answer. We strongly believe that college and university students are both talented and competent and that all employers should have instant and easy access to student skills. We also believe that students should be paid. Things have changed quite a bit since the first time I was interviewed as all I remember is a distinct paralysis - I couldn't move, breathe or speak and that has to be because of the skills you can learn when signing up with toastmasters.

The day finished in the Music Faculty at the University of Gloucester with a second year student who is studying Popular Music. Saskia has embraced the site and earned money by using her wide-ranging skills including research, logo designing, copywriting and preparing a powerpoint presentation. She showed the journalist round the website, sang and described the online marketing she is doing for a business which is based miles away in Oxfordshire.

It was an extremely interesting day and brilliantly organised by @CharlotteYeti. It was a privilege to gain such a fascinating insight into how news features are made and then edited resulting in a short film that illustrates exactly was studentgems is all about.

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